On December 16, 2011

FrictionlessLast week, Nik Cubrilovic and I put out a side project called Frictionless. Frictionless is a browser extension that lets you read articles shared on Facebook without being nagged to add newfangled social-reader apps.

Ironically (I live in constant fear of misusing this word), the project started with a Facebook status update and comment thread then was finished in a few days over Facebook chat. We originally named the extension Frictionless Clicking but got scooped by TechCrunch, who chopped off the “Clicking”. We adopted the truncated name.

Here are a couple more articles that describe Frictionless better than I — and require no apps to read:

Letters to the Editor